Social media influencers can have a powerful impact on your social media marketing initiatives, simply because they can bring with them their own built-in audience, and can impact their purchasing decisions. That makes it important for you to work with...
Most marketers these days are aware that the landscape of social media is constantly changing, and that it is, therefore, necessary for them to constantly re-evaluate their strategies. Social media are becoming de facto business tools, which means marketers have...
Though Facebook still remains at the top of the social media food chain, some of the other sites offer unique features for their unique audiences. Twitter, for instance, focuses on short phrases and lots of messages coming in at once....